The brief was to create a logo that could represent Furano internationally. What intially started as being 1 logo covering all 4 seasons in Furano became 2 logos separating Spring/Summer from Autumn/Winter. Furano is located in the centre of Northern island of Japan, Hokkaido. Known for its farming, rolling green hills and anything that is nature, Furano in particularly known for its dry powder snow in winter and lavendar in summer.

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